Transmedia: Fear of the Lexicon Goblins

“Transmedia”: just another word for the bulging digital media lexicon?  Is it replacing ‘multi-channel’ or ‘multi-platform’ or even ‘cross-media’ or that old dinosaur ‘multi-media’?  The Wikipedia entry for ‘transmedia storytelling‘ tells us: A transmedia project develops storytelling across multiple forms of media in order to have different “entry points” in the story; entry-points with a[…]

Educating With Online Video: Salman Khan

Salman Khan, the founder of the incredibly successful Khan Academy of short, low-production value/low-cost, highly effective educational videos talks about educating online and the use of engaging video produced with passion. From the TED website: Salman Khan talks about how and why he created the remarkable Khan Academy, a carefully structured series of educational videos[…]

Macrowikinomics and PCF6

I’m currently in Cochin, India for the Sixth Pan-Commonwealth Forum on Open Learning. The theme of the conference is ‘Access and Success in Learning: Global Development Perspectives‘. I’m here with a contingent from the International Award Association for whom praxMatrix is developing an Online Award Leader Training platform for the Asia Pacific region in conjunction[…]

Digital Media Skills Training Shortage

Findings in a recently released survey from the American Society of Business Publication Editors and the Medill School/Media Management Center at Northwestern University point to a significant digital media skills training shortage for business-to-business (B2B) editors. The survey finds that B2B editors “generally receive a paltry amount of corporate training on the skills they need[…]

In Digital We Trust?

A recent article in the SMH (16-03-2010) reports on a survey conducted to determine the comparative trust level that Australians have between information delivered via traditional media and digital media. According to Peter Lewis, Essential Research’s director (the source of the survey), the results demonstrate that ‘consumers sought a distinction between news and opinion, which[…]

Digital: More Opportunity Than Risk

Following my last posting, I’ve just come across an article on the NASDAQ website where Time Warner’s Chief Executive, Jeff Bewkes, talks about the ongoing, and often pessimistic discourse coming from traditional publishing houses who have, for several years now, been hit by slowing revenues from traditional media sources as consumers have moved online. Unlike[…]

The Digital Future

When an industry pundit like John Warnock,  co-founder of the digital development tools software giant Adobe Systems, talks about the effect of  digital technology on the future of information dissemination and communication it is worth taking a bit of time out to have a careful listen and think about how what he is saying applies[…]